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Invicta Group
How do you promote all products across multiple divisions without overwhelming new customers?
Invicta is one of the UK's leading manufacturers and suppliers of equipment to the bakery, catering and food processing industries. They wanted to combine two of their divisions into one action packed website but keep navigating their wide product range as simple as possible.
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Simple yet extensive
Invicta Group has a wide range of products and we wanted to create something that not only meant it was easy to browse and make enquiries but also give space so that they could promote relevant services such as Bespoke Design and promote special offers.
We worked with their marketing team to help prioritise the key parts of the business whilst not completely neglecting the less popular products.
Coupled with our CMS, managing the extensive product database has never been easier with enough flexibility built in to let them add to their range at will.
Result
We hope that the new website will be instrumental in providing current customers with detailed information about their products but also be simple enough to persuade new customers to enquire.
James Weatheritt
Senior Web Developer
Do you want a website like this?
We work in partnership with our clients to transform their business and achieve real results. If you want a website like this, or something similar please contact Graham Miller from the Newcastle office.
